Nobody wakes up in the morning and thinks, "Wow! What a terrific day. I think I'll file a tax return." They do wake up wondering where they are financially and how they can make their dreams a reality.
One evening two friends (Mac & Steve) were talking about the current state of the CPA profession and how it could be improved. They didn't like that most CPA firms help customers on a historical basis. Meaning, they focus on providing tax returns and financial statements - data from historical activity. As business owners they knew people needed information to make decisions in a timely manner and not information that was months old, and they knew people also needed help making sense of the information.
McSwain Hiott started from this conversation. We help people reach their financial potential and fulfill their purpose beyond profits. We do this by showing our clients how to uncover valuable, current information, and to use that information timely to make the right decisions. We simplify the complicated thereby building the client's confidence in their decisions.
Our success is from letting people know that we aren't a typical CPA firm. When people hear that we are CPAs they automatically think tax and bookkeeping. But there is so much more that we do to grow the value of a business. As people talk to us and learn how we can help them, they agree that we aren't just another CPA firm and they wish they had talked to us sooner.